Privacy Policy

LeadClear is a marketing attribution service for home service contractors, operated by Webfor, LLC, based in Vancouver, Washington, USA. If you have questions about this policy, contact us at michael@webfor.com.

Account information: Name, email address, and password hash when you register.

Business profile: Trade type, market size, business name, and phone number you provide during onboarding.

CRM data: When you connect Jobber, Housecall Pro, or ServiceTitan, we access job records — specifically customer phone numbers, job status, and booking dates — to perform call-to-job matching. We do not access customer names, addresses, payment details, or job notes.

Call records: When a call is placed to one of your LeadClear tracking numbers, we log the caller's phone number, timestamp, call duration, and which tracking number was called (which identifies the marketing channel).

Marketing spend: Monthly spend amounts you manually enter per channel.

Usage data: Standard server logs including IP address, browser type, and pages visited, retained for 90 days.

• To provide the Service — matching calls to booked jobs and calculating cost-per-booked-job by channel
• To provision and manage call tracking phone numbers via Twilio
• To sync job data from your connected CRM on a nightly schedule
• To send transactional emails (account confirmations, sync alerts)
• To improve the Service and develop aggregate industry benchmarks (using anonymized, aggregated data only — never individual business data)
• To process payments via Lemon Squeezy

We do not sell your data. We do not use your data for advertising.

We share your data only with the following categories of service providers, solely to operate the Service:

Twilio — call tracking number provisioning and call routing. Twilio processes caller phone numbers per their Privacy Policy.

Neon (database) — your account and business data is stored in a Neon Postgres database hosted on AWS us-east-1.

Lemon Squeezy — payment processing and billing. Lemon Squeezy stores your payment method; we do not store card details.

Vercel — application hosting and serverless compute.

We do not share your data with your competitors, marketing platforms, or any data brokers.

When you connect Jobber via OAuth, LeadClear requests read access to your Jobs and Clients data. Specifically:

• We read customer phone numbers from booked jobs to perform call matching
• We read job status and booking date to determine when a job was booked
• We do not read, store, or transmit customer names, addresses, emails, job notes, invoices, or payment data
• We do not write to or modify any data in your Jobber account
• You can disconnect Jobber at any time from the CRM settings page, which immediately revokes our access

Data pulled from Jobber is used solely to provide the attribution service to you. It is never shared with third parties for marketing purposes.

LeadClear logs inbound calls to your tracking numbers. This means we collect the phone numbers of people who call you. You are responsible for complying with applicable telephone recording and notification laws in your jurisdiction. We recommend including a brief disclosure in your marketing materials that calls may be tracked for quality purposes.

• Account data: retained for the life of your account plus 90 days after cancellation
• Call records: retained for 24 months, then purged
• CRM sync data (job records): retained for 24 months
• Server logs: 90 days

You may request deletion of your account and all associated data at any time by emailing michael@webfor.com.

We use industry-standard security practices including encrypted data transmission (TLS), hashed passwords (bcrypt), and access-controlled database infrastructure. No system is perfectly secure. We will notify you of any data breach affecting your account within 72 hours of becoming aware of it.

Depending on your location, you may have the right to access, correct, or delete your personal data, and to object to or restrict certain processing. To exercise any of these rights, email michael@webfor.com. We will respond within 30 days.

The Service is not directed to individuals under 18 years of age. We do not knowingly collect personal information from minors.

We may update this Privacy Policy periodically. We will notify you of material changes by email or via an in-app notice at least 14 days before they take effect. Your continued use of the Service after the effective date constitutes acceptance.

Webfor, LLC
Vancouver, WA, USA
michael@webfor.com